The revenue where you stop losing money — per year, per month, per day, per job.
A soft quarter puts you at break-even. Before adding any fixed cost, note that each new dollar of overhead needs the revenue shown above to carry it.
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Break-even is the revenue level where gross profit exactly covers your fixed costs. Below it you're funding the business out of your own pocket or your credit line; above it, every additional dollar of gross profit is real profit.
It's the most useful number for making decisions, because it converts every fixed-cost question into a revenue question. A new $60,000 salary at a 40% gross margin isn't a $60,000 decision — it's a $150,000 revenue decision.
Break-even also gives you margin of safety: how far revenue can drop before you're losing money. Most owners have no idea what theirs is, which is why a slow quarter feels like a surprise.
The Growth Assessment is a 30-minute conversation about what your numbers are telling you and what to fix first. No pitch deck, no PDF.
Schedule Your Growth Assessment Or call (737) 888-0415For most service businesses they're close enough to use interchangeably: revenue minus the variable cost of delivering the work. Contribution margin is stricter — it counts only truly variable costs — so if some of your field labor is salaried, your contribution margin is a bit higher than your gross margin.
Two levers: raise gross margin (pricing, productivity, material cost) or reduce fixed costs. Raising margin is usually faster and doesn't shrink capability. A 5-point margin improvement can drop break-even revenue by well over 10%.
Yes, if you want the truth. Leaving your own compensation out produces a break-even number that looks achievable and leaves you unpaid. Include a market wage for yourself in fixed costs.
Profit & Pricing
What the business actually keeps after everything — including paying you properly.
Profit & Pricing
Work backwards from the income you want to the revenue, jobs and leads it takes.
Profit & Pricing
Revenue minus the cost of delivering it — the number that funds your entire business.
Cash & Capital
How many months you can operate at your current burn — and what breaks first.